THE FOUNDATION AGENCY

 

The Foundation Agency is a booking agency and artist management company based in Toronto, ON, Canada.

Our goal is to provide artists with the quality opportunities they deserve. We maintain a direct relationship with each of our artists to make sure their individual needs are met, and their potential is fully explored.

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OUR STORY

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The company was originally established in 2010 by Eitan Melody, as a booking agency focused on securing tours and concerts for his high school band, Right Before She Falls. The Naughty List Tour 2010 was the first tour booked, featuring Right Before She Falls as the headliner, Conquered Ground as direct support, and As You Like Me on select dates.

 

In 2015, the business rebranded as Pairash Media. The scope briefly expanded to include services like graphic design and video production (2015-2016), but the core focus soon re-shifted back to booking and digital distribution. In 2017, Eitan teamed up with new partners Nicola Sudano, Casius Wray-Muto, and Dean Baetz and rebranded under the current name, The Foundation Agency.